Multitasking: The Cognitive, Social, and Emotional Effects
Speaker
Clifford NassLocation
Alumni Hall, Mosher Alumni HouseInfo
Sage Center Lecture Series
Dr. Clifford Nass is the Thomas M. Storke Professor at Stanford University; he has been a professor at Stanford since 1986. His primary appointment is in Communication; he also has appointments by courtesy in Computer Science, Education, Law, and Sociology, and is affiliated with the programs in Science, Technology, and Society and Symbolic Systems (cognitive science). Nass has two primary areas of research: (1) social-psychological aspects of human-interactive media interaction and (2) the cognitive and social-emotional effects of chronic media multitasking. Nass founded and directs the Communication between Humans and Interactive Media (CHIMe) Lab and the Revs Program at Stanford and codirects the Center for Automotive Research at Stanford University (CARS). Nass has authored three books and over 150 papers on the psychology of technology and statistical methodology. As a consultant, Nass has applied his research to over 250 media products and services for companies including Google, Microsoft, Toyota, Nissan, Philips, Sony, Time-Warner, and Charles Schwab.
